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Enterprise Streaming Media Governance
04-08-2009, 12:00 AM
Post: #1
Enterprise Streaming Media Governance
Greetings,

Our company just started streaming audio and video internally. It took off very fast. But we are struggling with defining rules and governance.
I am looking for resources to help understand streaming media for the enterprise and how to formulate our own policies/governance.

Best Regards
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04-08-2009, 11:43 AM
Post: #2
RE: Enterprise Streaming Media Governance
This is a great question, and one that I have pondered often during the two years that my corporation has been involved in enterprise streaming. Dan Rayburn might want to consider it for a Streaming Media West seminar, this Fall.
There are so many factors specific to the enterprise that influence governance. The questions present themselves, but the answers must fit your circumstance. How many domains? Who may upload/manage content? Which internal organization "owns" the streaming system? Who is allowed to view which streams? What kind of Resource and Program taxonomy works best? And, how do you structure the relationship among executive communicators, content creators, server operators, network techs, and IT help desk personnel?
These are a few of the big issues that we had to face, and most of the decisions we made required input from the team we assembled from the groups I just mentioned. We were wise, in retrospect, having created the team before we installed our system. This made it very easy to get quick consensus as each question presented itself.
Hope this was somewhat helpful.
--Rob McClasky
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04-17-2009, 01:23 AM (This post was last modified: 04-17-2009 01:27 AM by Michael Grant.)
Post: #3
RE: Enterprise Streaming Media Governance
This is a complex issue, and many enterprises that were early adopters of video communications are now finding that they have to grapple with rules and governance to ensure they are getting the most from their video investment.

The answer will differ from one organization to another, but it will likely be comprised of three elements: 1) an understanding of the preferred workflow and interaction between departments and personnel - IT, communications, etc.; 2) an understanding of the capabilities and limitations of the corporate network; and 3) a software application that will enable those preferred workflows, manage the utilization of network resources, and organize video assets to put the right content in front of the right people.

There are several providers bringing such solutions to the market, and my company is among them. I think this is an inevitable evolution as more corporations embrace video communications and quickly realize there are far-reaching issues that extend beyond mere content creation.

Michael Grant
Director of Sales, Eastern Region
IVT, Inc.
mgrant@ivtweb.com -- +1-646.666.0483 p -- +1.646.246.2994
www.ivtweb.com
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