Recalibrating online video

[pmukherjee]

Hello everyone:

I'm a co-founder at Marcellus.TV. We offer a SaaS platform for publishing video on the Internet. Our closed beta period ran from Sep 08 - Feb 09, and we're currently doing a revamp of our website and incorporating beta-feedback for when we go live in late May 09.

Obviously, we aren't the first in the white label video space, and worthy of mention are comparative services like Brightcove, Ooyala, and TheFeedRoom.

However, we do have the luxury of being an agile start-up with a team that has been dabbling with online video from 2000/2001.
Some of us are also former social media researchers at Berkeley, so I'd like to think that we bring a raw, unadulterated thought-process to online video.

--

I'm writing a series of blog posts on the online video space- the intent is to share what we know, and how we think, with others in the online video community.

The deeper intention is to stimulate some thoughts that would help everyone (ourselves included) understand the business of online video a little better.
We're less interested in a conversation about CPM Rates/Ad inventories, and more hip to a chat about how to correlate transactional/querying costs with tangible customer value(and THENCE talking about whether money needs to exchange hands).

Of course, what we think could be perfectly meaningless and irrelevant without ya'll chiming in.

So- would you, please?
http://blog.marcellus.tv/2009/03/31/ther...r-fiction/

We're going to try and keep this free-form, hence the choice of going with Blog Posts + Comments, as opposed to a Wiki.

Thank you,
preetam mukherjee
chief executive officer
marcellus- llc

http://blog.marcellus.tv
http://www.marcellus.tv

[sabbrinak55]

Thanks for sharing.

_______________________
Lanzarote